Maison Tulip is an international SEO Agency that helps female entrepreneurs increase sales by ranking their keywords to the top of the search engine results.

Hello female entrepreneur in Amsterdam,

Do you want more traffic to your website and increase sales?

We help female entrepreneurs in Amsterdam increase sales by ranking their keywords to the top of the search engine results. For example, if you are a luxury wedding planner in Amsterdam and a potential customer enters the keyword phrase ‘luxury wedding planner in Amsterdam’ into Google, (of course) you want your website to be on the 1st page of Google. Search Engine Optimization (SEO) is the process of optimizing and improving search engine rankings, and that is exactly what we do. By ranking the keywords that are relevant to your business, you will attract a highly targeted audience to your website which will have an immense impact on your sales. If your website does not appear on the first page of Google, you will miss out on incredible opportunities as your potential customers are all going to your competitors’ website. As an ‘SEO Specialist Amsterdam’, we can rank your keywords to the top of the search engine results.  

Founder SEO Agency Maison Tulip Frances Ibink

The Founder of Maison Tulip

Hello, my name is Frances Ibink, I am an SEO Specialist in Amsterdam and the founder of SEO Agency Maison Tulip. I help female entrepreneurs increase sales by ranking their keywords to the top of the search engine results. I love to help women achieve their goals, let them become more successful and give them peace of mind because they know that their customers will find their website. You, as an entrepreneur, have a vision and I can help you get there through Search Engine Optimization.

I worked in Amsterdam, New York and London with and for brands such as Cartier, Piaget, IWC, Brunello Cucinelli and Fabergé. I am a Certified Inbound Marketing Hubspot Partner, a Certified Google Partner and I am part of a mastermind group that includes the world’s best SEO experts.

I hold a bachelor’s degree in Fashion & Management from the Amsterdam Fashion Institute and I graduated cum laude with a Master’s Degree in Luxury Brand Management from Regent’s University London. In addition, I was honored with the Academic Achievement Prize ‘Best MA Luxury Brand Management Student’.

Are you looking for an SEO specialist in Amsterdam? Schedule a strategy session with me. I look forward to finding out where you are in your sales and marketing journey and how I can help you achieve your goals. We can also find out if there is a mutual fit and can work together. 

The Facts


Of consumers click on organic search results on Google


Of consumers click on paid advertisements on Google


Of consumers never scroll past the 1st page on Google

How does Maison Tulip,
as an SEO Specialist Amsterdam,
help female entrepreneurs?

Custom SEO Strategy

We develop a custom SEO Strategy for each business as each company and brand is unique. To develop the SEO Strategy for your website, we will do a comprehensive website audit, conduct an in-depth keyword research, develop your buyer personas and analyze your competitors’ rankings.

Increase revenue

Once your keywords are ranking in Google, a stream of highly targeted consumers will find your website which will have an immense impact on your revenue. However, it is of paramount importance that your website is optimized for conversion (landing pages, call to action buttons, newsletter subscription etc.) to get results. .

Grow Customer Base

Investing in the right systems could have a positive impact on your business both short and long-term. By attracting a highly targeted audience to your website through our Search Engine Optimization efforts, you will be able to grow your customer base significantly.

Increase Credibility

 Google rankings will not only give your business visibility, it also increases your credibility because people trust Google. Your business or brand must show signs of authority and trust online and Google rankings are essential for building credibility.

Daily Updates

We will give you 24/7 access to your own ‘Client SEO Dashboard’ where you can find all the real-time data regarding your keyword rankings, backlinks, traffic and search queries. You will also have our personal email and cell phone number. If you have a question, a problem that needs to be solved or you would like an update, we are happy to hear from you.

Monthly Contracts

We work on the basis of a monthly retainer. It is a month-to-month contract pending performance, if for whatever reason we are not able to meet your expectations, you are able to cancel anytime.

Return on investment

 SEO takes time, it could take 4 to 12 months to start seeing results, which is confirmed by Google. Once you get the rankings, a stream of new customers will find your website and you will receive a positive return on your investment.


Frances, the founder of SEO Agency Maison Tulip, belongs to a mastermind group that includes the world’s best Search Engine Optimization experts. She discusses strategies and stays on top of the industry to benefit your website.

Certified Partner

We are a Certified Inbound Marketing Hubspot Partner and Certified Google Partner. Google Partners are digital marketing experts and agencies who have been certified by Google because of their proven expertise.

How do we work?



Strategy Session

If you are considering Maison Tulip as your SEO Specialist Amsterdam, please book a Strategy Session. During the Strategy Session (a +/- 45 minutes phone call), we will discuss where you are in your sales and marketing journey and what your goals are. In addition, we can also find out if we are a mutual fit and can work together.



Fill out the Discovery Form

After the strategy session, we will create a free video analysis of your website. To create the video analysis, we need more information from you. Therefore, please fill out the Discovery Form.



Free Video Analysis

We will review all the information you filled out in the discovery form, conduct an SEO audit of your website and create a free video analysis where we will review your goals and make suggestions.



Project Proposal

After receiving your feedback, we will create a proposal. The proposal will include an overview of all the activities we will need to undertake to get results, a detailed breakdown of the costs and a timeframe.



Start Project

After accepting our proposal, we will start working on your project. We will develop a bespoke SEO strategy by analyzing your website, developing buyer personas, conducting an in-depth keyword research and comparing competitors’ rankings. 



Start SEO

It is time to start with the actual SEO, we will start with on-page and off-page SEO. On-page SEO involves optimizing your site structure, URLs, page title tags, meta descriptions, keywords, ALT texts, internal links, anchor text, page speed and your mobile website. Off-page SEO involves creating social profiles and citations, and link building.



Daily Updates

SEO takes time, it could take 4 to 12 months to start seeing results. While we are working on your on-page and off-page SEO, you will have 24/7 access to your own Client SEO Dashboard where you can find all the real-time data regarding your rankings, traffic, backlinks and search queries.




After several months, your rankings will start kicking in. You will see that your rankings will go up and down which is called the ‘Google dance’. Our goal is to be in the top organic results with the chosen keywords. Once you get the rankings, the traffic to your website will increase enormously. 

More about SEO and working with an SEO Specialist Amsterdam

If you are new to digital marketing, you have probably heard about SEO but have not been given a clear explanation of what it is. SEO stands for Search Engine Optimization and is a strategy for getting your website ranked in top search results of the search engines. Over 77% of consumers use Google to search for products and services.

By not having your website listed and ranked in the top results, you are missing out on a significant number of your target audience. While there is a lot of information available on SEO, it is recommended to work with an SEO Specialist. SEO is a very technical subject and there are many things that an expert in SEO will know that cannot be taught in a 500-word article or a five-minute tutorial video.

Why is SEO So Effective and Which Aspects are Important to Getting Great Results?

What distinguishes SEO from other marketing strategies is that it puts your website right in front of targeted prospects. Users are searching for a product or service, so it feels natural for them to visit your website if it appears in the top search results. People also use the search engines to conduct research about products and services they plan on purchasing. By building a strong SEO Amsterdam campaign and attaining a prominent position in the search results, you are also building your credibility, trust, and authority.

However, it can be very challenging to build a successful SEO Amsterdam campaign. It can take several months to start seeing results. It is also very technical as there are many aspects of search engine optimization that needs to be worked on.

Here is a brief list of things that are the most important to Google:

1. Proper On-page Optimization
You need to make sure that the pages on your website are using proper search engine tags. This allows the search engines to determine what your site is about and use the tags to display your listing in the search results.

2. High-Quality Content
The search engines are looking for high-quality content to satisfy their users. An SEO Specialist Amsterdam can help you figure out what kind of content your users want and how to craft your content in a way that the search engines love.

3. Backlinks from Relevant Sites
Any SEO Specialist Amsterdam will tell you that most of the results will come from getting links from other sites. The links also need to come from relevant sites, making it a challenge to acquire these valuable links.

4. Mobile Friendly Site and Design
With Google backing mobile-friendly sites and more users browsing from mobile devices, you must have a mobile-friendly site and design to succeed. By not having a mobile-friendly site, you could be alienating as much as 15 to 50 percent of your users.

5. Proper Site Structure
The missing ingredient in many search campaigns is having a proper site structure. You need to work with an SEO Expert Amsterdam that makes sure that your pages are connected and organized in a manner to help the search engines index your pages and determine what they are about.

The Difference Between PPC and SEO

Another common marketing channel you can use to get traffic to your site is through Pay Per Click (PPC) advertising. This is an advertising platform where you post sponsored advertisements on top of the search engine results. The big difference between Pay Per Click and search engine optimization is that you are bidding for a price and paying for each person that clicks to your site from the ad. In contrast, traffic from an organic search campaign is completely free.

While pay per click is attractive due to the fact that you can generate instantaneous traffic, SEO is far more effective. 94% of consumers click on organic search results on Google vs 6% on paid advertisements. What’s more, users tend to trust the organic search results more since it is not labeled as a sponsored listing. It gives users the idea that the website earned its spot rather than having had to pay for it. This can often lead to higher lead and sales conversion rates than paid campaigns.

Another strong reason to work with an SEO Expert Amsterdam is that of how hard it is to scale up Pay Per Click campaigns. You will have to tie up a lot of capital maintaining your campaigns and invest your cash flow into scaling the PPC campaigns. With organic search engine optimization campaigns, you can scale to other keywords once you get the top rankings for your initial keywords. You will still need to put in the work to retain your rankings but an SEO Consultant will be able to find the right balance in maintaining and scaling your search engine optimization campaign.

Working with an SEO Specialist in Amsterdam

By working with an SEO Specialist Amsterdam, you will be able to target local customers, build a reliable revenue stream and create a strong brand. Hiring an Amsterdam SEO Specialist will allow you to leave all the technical details of SEO to an expert so that you can focus on your core competencies. It takes a lot of work and time in building and managing a search campaign. There is also a very high skill cap in learning the technology side of SEO.

You will find that a qualified SEO expert will prove to be a cost-effective investment. A well-built SEO campaign will provide a strong return on investment if managed correctly. With that said, you need to make sure you find the right person for the job. When hiring an SEO Specialist Amsterdam, work with somebody that follows the Google Webmaster guidelines and has a strategic approach to building an SEO campaign.