What is SEO?

Watch our video on Search Engine Optimization. This video will give you a better understanding of what SEO is and how it could help your business. If you are looking for an SEO Specialist in Amsterdam and are interested in our SEO services, please book a strategy session.


Do you want to increase sales?

Do you want your clients to start finding you online? Do you want to grow your customer base? Do you want more peace of mind because you know that your clients will find your business? We can help! Maison Tulip is an SEO Specialist in Amsterdam that helps entrepreneurs increase sales and grow their customer base by ranking their keywords to the top of the search engine results.

People turn to Google and other search engines to help them find the products and services they are looking for, 81% of consumers make online searches before they purchase anything. If your website does not appear in (at least) the top 5 of Google’s search results for your keywords, you will miss out on incredible opportunities. Search Engine Optimization (SEO) is the process of optimizing and improving search engine rankings, and that is exactly what we do.

We are an SEO Specialist Amsterdam, a Certified Inbound Marketing Hubspot Partner, a Certified Google Partner and we belong to a mastermind group which includes the world’s best SEO experts.


What can SEO do for your business?

Increase revenue

93% of all online experiences begin with a search engine. Once your keywords are ranking in Google, your business will blow up. A stream of highly targeted visitors will come to your website which will have an immense impact on your revenue. More traffic means more visitors, more leads, more sales. 

Grow customer base

Investing in Search Engine Optimization will have a positive impact on your business long-term. Every day, millions of people turn to Google and other search engines to help them find what they are looking for. By optimizing your website for the search engines, you will attract your ideal clients and you will be able to grow your customer base significantly.

Increase visibility & credibility

Google rankings will not only give your business visibility, it will also increase your credibility because people trust Google. In any consumer’s mind, the higher you appear on the primary search results page, the more trust and confidence they build in your business. Your business or brand must show signs of authority and trust online and Google rankings are essential for building credibility.

Peace of mind

Knowing that your customer will find you online will give you peace of mind. No more stress about getting clients and no more frustration about losing customers to your competition. Your customers will find your business which will not only give you peace of mind, it will also enable you to focus on other aspects of your business. It will give you more stability and freedom and you will be able to enjoy a better quality life.

SEO Services

We create a custom SEO strategy for each business as there are no one-size-fits-all solutions. Our goal is to increase your sales and grow your customer base. SEO is not our goal, it is the tool we use to create business opportunities for you. You can find our SEO services below. 

  • Website audit
  • Keyword research
  • Competitor analysis
  • Custom SEO Strategy
  • On-page SEO
  • Off-page SEO
  • Local SEO
  • YouTube SEO
  • SEO Content Creation
  • Conversion Rate Optimization


Our results speak for themselves


Proof rankings seo specialist amsterdam


SEO ranking seo expert amsterdam


seo specialist haarlem ranking seo

Book your Strategy Session

If you want your customers to find you online, you want to increase sales and you are looking for an SEO Expert in Amsterdam, please book a strategy session. During the strategy session, a 45 minutes phone call, we will discuss where you are in your sales and marketing journey, your goals and expectations, your average amount per sale and the keywords you want to rank for. We can also find out if we are a mutual fit and can work together.

Is this you?

  • I want to increase sales
  • I want to grow my customer base
  • I want my ideal clients to find me online
  • I want to automate my client acquisition
  • I want to dominate my competition by taking over Google
  • I want my ideal clients to come to me at will and on demand
  • I no longer want sleepless nights worrying about getting clients
  • I want to focus on other aspects of my business than client getting
  • I want to have more freedom and spend more time with loved ones


Did you know?


Of all online experiences
begin with a search engine


Of consumers conduct online searches
before making a big purchase


Of consumers click on organic
search results on Google


Of consumers click on paid advertisements on Google


Of consumers never scroll past
the 1st page on Google


Of companies say that closing more
deals is their top sales priority


Why work with SEO Agency Maison Tulip?


We, as an SEO Specialist Amsterdam, don’t provide package deals (it doesn’t work). There are no shortcuts and no simple one-size-fits-all solutions. We develop a custom SEO strategy for each business. SEO is not a goal in itself, it is a tool to create business opportunities. It is not about just getting rankings, it is not about just driving traffic to your website. You want results, you want to generate leads and sales. We are focused on the outcome: increase your sales. It is about getting the right rankings and driving the right traffic to your website, traffic that converts so that you will increase your revenue.


We are digital marketing and SEO experts. We worked in London, New York, and Amsterdam with and for brands such as Cartier, Piaget, IWC, Brunello Cucinelli, and Fabergé. We are a Google Partner and Hubspot Partner. Google Partners are digital marketing experts and agencies who have been certified by Google because of their proven expertise. As a Certified HubSpot Agency Partner, we have the understanding, knowledge, processes, and tools you need for successful inbound marketing implementation. In addition, Maison Tulip belongs to a mastermind group that includes the world’s best SEO experts. We discuss strategies and research what’s working and what to move away from. We stay on top of the industry to benefit your business. 


You will have 24/7 access to your own SEO dashboard where you can find all the real-time data regarding your keyword rankings, backlinks, traffic, search queries, Google Analytics, Google Search Console etc. This impeccable software offers all the information you need to stay on top of the SEO for your website. You can monitor the work we are doing and track the progress 24/7. You also have the option to download our analytics software as a mobile app so that you can stay informed wherever you are in the world.


How do we work?



Book Strategy Session

If you are considering Maison Tulip as your SEO Specialist Amsterdam, please book a Strategy Session



Strategy Session

During the Strategy Session (45 minutes phone call), we will discuss where you are in your sales and marketing journey, your goals and expectations, your average amount per sale and the keywords you want to rank for. We can also find out if there is a mutual fit and can work together.



Free Video Analysis

If you are interested in working together, we will conduct an SEO audit of your website and create a free video analysis where we will review your goals and make suggestions.



Project Proposal

After receiving your feedback, we will create a proposal. We work on the basis of a monthly retainer, it is a month-to-month contract pending performance. The proposal will include an overview of all the activities we will need to undertake to get results, a detailed breakdown of the costs and a timeframe.



Kickoff Project

After accepting our proposal, we will start working on your project. We will develop a bespoke SEO strategy by analyzing your website, developing your buyer personas, conducting an in-depth keyword research and comparing competitors’ rankings. 



Start SEO

It is now time to start with on-page and off-page SEO. On-page SEO involves activities such as optimizing your site structure, URLs, page title tags, meta descriptions, keywords, ALT texts, internal links, anchor text, page speed and your mobile website. Off-page SEO involves creating social profiles and citations, and link building.



Daily Updates

SEO takes time, it could take 6 to 12 months to start seeing results. While we are working on your SEO, you will have 24/7 access to your own SEO Dashboard where you can find all the real-time data regarding your rankings, traffic, backlinks and search queries.



Increase Sales

After several months, your rankings will start kicking in. You will see that your rankings will go up and down which is called the ‘Google dance’. Our goal is to be in the top organic search results for the chosen keywords. Once you get the rankings, highly targeted traffic will come to your website and you can expect a significant increase in sales. 


Working with an SEO Specialist Amsterdam

If you are new to digital marketing, you have probably heard about SEO but have not been given a clear explanation of what it is. SEO stands for Search Engine Optimization and is a strategy for getting your website ranked in top search results of the search engines. Over 77% of consumers use Google to search for products and services.

By not having your website listed and ranked in the top results, you are missing out on a significant number of your target audience. While there is a lot of information available on SEO, it is recommended to work with an SEO Specialist. SEO is a very technical subject and there are many things that an expert in SEO will know that cannot be taught in a 500-word article or a five-minute tutorial video.

Why is SEO so effective and which aspects are important to getting great results?

What distinguishes SEO from other marketing strategies is that it puts your website right in front of targeted prospects. Users are searching for a product or service, so it feels natural for them to visit your website if it appears in the top search results. People also use the search engines to conduct research about products and services they plan on purchasing. By building a strong SEO Amsterdam campaign and attaining a prominent position in the search results, you are also building your credibility, trust, and authority.

However, it can be very challenging to build a successful SEO Amsterdam campaign. It can take several months to start seeing results. It is also very technical as there are many aspects of search engine optimization that needs to be worked on.

Here is a brief list of things that are the most important to Google:

1. Proper On-page Optimization
You need to make sure that the pages on your website are using proper search engine tags. This allows the search engines to determine what your site is about and use the tags to display your listing in the search results.

2. High-Quality Content
The search engines are looking for high-quality content to satisfy their users. An SEO Specialist Amsterdam can help you figure out what kind of content your users want and how to craft your content in a way that the search engines love.

3. Backlinks from Relevant Sites
Any SEO Specialist Amsterdam will tell you that most of the results will come from getting links from other sites. The links also need to come from relevant sites, making it a challenge to acquire these valuable links.

4. Mobile Friendly Site and Design
With Google backing mobile-friendly sites and more users browsing on mobile devices, you must have a mobile-friendly site and design to succeed. By not having a mobile-friendly site, you could be alienating as much as 15 to 50 percent of your users.

5. Proper Site Structure
The missing ingredient in many search campaigns is having a proper site structure. You need to work with an SEO Expert Amsterdam that makes sure that your pages are connected and organized in a manner to help the search engines index your pages and determine what they are about.

The Difference Between PPC and SEO

Another common marketing channel you can use to get traffic to your site is through Pay Per Click (PPC) advertising. This is an advertising platform where you post sponsored advertisements on top of the search engine results. The big difference between Pay Per Click and search engine optimization is that you are bidding for a price and paying for each person that clicks to your site from the ad. In contrast, traffic from an organic search campaign is completely free.

While pay per click is attractive due to the fact that you can generate instantaneous traffic, SEO is far more effective. 94% of consumers click on organic search results on Google vs 6% on paid advertisements. What’s more, users tend to trust the organic search results more since it is not labeled as a sponsored listing. It gives users the idea that the website earned its spot rather than having had to pay for it. This can often lead to higher lead and sales conversion rates than paid campaigns.

Another strong reason to work with an SEO Expert Amsterdam is that of how hard it is to scale up Pay Per Click campaigns. You will have to tie up a lot of capital maintaining your campaigns and invest your cash flow into scaling the PPC campaigns. With organic search engine optimization campaigns, you can scale to other keywords once you get the top rankings for your initial keywords. You will still need to put in the work to retain your rankings but an SEO Consultant will be able to find the right balance in maintaining and scaling your search engine optimization campaign.

Working with an SEO Specialist in Amsterdam

By working with an SEO Specialist Amsterdam, you will be able to target local customers, build a reliable revenue stream and create a strong brand. Hiring an Amsterdam SEO Specialist will allow you to leave all the technical details of SEO to an expert so that you can focus on your core competencies. It takes a lot of work and time in building and managing a search campaign. There is also a very high skill cap in learning the technology side of SEO.

You will find that a qualified SEO expert will prove to be a cost-effective investment. A well-built SEO campaign will provide a strong return on investment if managed correctly. With that said, you need to make sure you find the right person for the job. When hiring an SEO Specialist Amsterdam, work with somebody that follows the Google Webmaster guidelines and has a strategic approach to building an SEO campaign.